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Sitting in an office cube complete with a squeaky chair, I was determined to quiet my surroundings.
When I asked around for some WD-40®, a fellow cubemate commented on the situation by saying:
‘The real problem is not the squeaky chair, but it’s
the inability to deliver the lubricant accurately because the little
red straw has long since been lost.’
And that’s when it hit me – I needed to solve the problem of lost straws.
I have a problem and a solution in theory… how do I connect the two?
Countless hours of drawing board dues were paid. Prototype after
prototype was built. Eighteen months later, I had reached my light at
the end of the tunnel – my design was reached.
Then came the material research, production design & the patent
process. In parallel with these efforts, I formed Red Straw, LLC (did
you get that?)
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